Hi Cédric,
At 12:11 25-06-2015, Cédric Poottaren wrote:
>Yes, you see it every day. People are on
>facebook and other social networks at anytime of
>the day. Instead of displaying ads or offers on
>your website and wait for them, you reachout for
>the potential clients on these socials platforms
>because this is where they are. Moreover, on
>these flatforms you can interact with them almost instantly.
I would not describe that as delivering
information to a targeted audience. The approach
looks more like street hawkers on Facebook. It
is innovative as they are reaching out to
potential clients instead of sitting on the streets.
>Examples:
>
>http://www.elandsys.com/~sm/fb-mauritius-prix1.jpg
>http://www.elandsys.com/~sm/fb-mauritius-prix2.jpg
>http://www.elandsys.com/~sm/fb-mauritius-prix3.jpg
In the above examples the persons on Facebook are
asking about the price of the products.
There is a social media case study at
http://www.slideshare.net/SocialSamosa/post-box-case-studycarnival-mauritius-15374104
There is some information about a few other case
studies available online. It looks more like
advertising agencies selling services which they
don't really understand to companies which might
not understand what they are being sold.
Regards,
S. Moonesamy
Received on Fri Jun 26 2015 - 16:30:02 PST
